Maternity Unlimited enables organisations to:
- Understand the politics and practices of a modern maternity culture.
- Maximise maternity return rates and speed up their re-integration within the business.
- Embrace maternity as a positive business strategy.
- Visibly demonstrate that working parents are a vital and valued asset.
- Have an embracing culture that engages and encourages female talent.
- Bring kudos to the organisational brand, enhancing recruitment prospects.
“Maternity has system wide consequences that if left unmanaged can mean a major loss of corporate knowledge, wherewithal and skill, all of which are difficult, if not impossible, to retrieve. Taking maternity seriously at a strategic and systemic level is not only a moral responsibility, but an economic imperative.”
When women start to plan for a family in the months or years ahead, they will start to make some conscious and/or unconscious decisions about their employer. Even before professionals have children they start to size up their company in order to understand if it is the right environment for them to combine a career and family. If the answer is no, then you can be sure they will be looking at the job market for a more likely suitor.
“It’s just a fact that most women today are working mothers. I meet women all the time who feel embarrassed to talk about pregnancy and motherhood at work. It's time to bring our whole person to work. We'll be better for it, our kids will be better for it - and so will our employers!”
“The basic economic reality is that practically every organisation will, at some stage, employ women who are, or will become mothers. The issue of how to ensure these women return to work after childbirth has become increasingly salient, particularly if an organisation has invested strongly in employee training and development.”
